P.O.P Displays
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Retail displays are being formed in non-traditional ways. Warehouse-type retailers have had an impact on this development. Filled, sealed boxes of product may be grouped as a display. The effect can be striking when full-color pictures of the product appear on the face panels. A mass grouping of topless boxes containing product can be used. These may even be trays, or have cutouts providing access to the product. When this display format is know in advance, Tiger Packaging can develop a shipping container with access panels or other display features. Traditional displays are made by combining various die cut styles, or elements of styles, with integrated components. |
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